Agility Fairs & Events, LiveBuzz & CPD Certified

AEO Forums

Seminar Programme

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  • Marketing Forum
  • Ops Forum
  • Sales Forum
Marketing Forum
  1. Registration 
  2. AEO Forums Chairs will welcome the audience and give an overview of the day.
  3. IMEX America is one of the most sustainable shows in the US, achieving an increased APEX/ASTM level 1 score of 93% in 2019. This is thanks, in no small part, to the hard work of the IMEX Internal Gree ...
  4. This short session shares some of the effort your peers across sales, marketing and ops have contributed to both AEO and cross association groups to help you in your day to day work. Combining forces ...
  5. Coffee Break
  6. In this session, Ben will explore the forbidden question: ‘Do you really understand your customers?’ In today’s increasingly competitive market place, understanding the psychology and motivations behi ...
  7. How to write copy that gets your readers’ attention and moves them to take action.  Tips on how to bring your event to life through your website, email and social media copy.  Tell engaging stories th ...
  8. Lunch
  9. Marketing in events is fun, varied and the success of a campaign can be hugely rewarding. Of course, the most rewarding jobs are often also quite demanding.  In this interactive session, Heather will ...
  10. Social is serious business that delivers results if you get it right. Your potential visitors and exhibitors are on social. They want to hear from you. Yet most events pop up once a year, spam the hel ...
  11. In this precursor to the afternoon session, you'll be split into groups within your stream to discuss smarter and improved ways of working across functions. 
  12. In this session, the chairs will bring the suggestions of improved ways of working from each stream to the table and discuss. 
  13. Stream chair closes
  14. Drinks
Ops Forum
  1. Registration 
  2. AEO Forums Chairs will welcome the audience and give an overview of the day.
  3. IMEX America is one of the most sustainable shows in the US, achieving an increased APEX/ASTM level 1 score of 93% in 2019. This is thanks, in no small part, to the hard work of the IMEX Internal Gree ...
  4. This short session shares some of the effort your peers across sales, marketing and ops have contributed to both AEO and cross association groups to help you in your day to day work. Combining forces ...
  5. Coffee Break
  6. The industry is fast paced; the pressure to deliver high quality events is on the up and build and break times are shorter than ever before.  Knowing where your role starts and finishes in this proces ...
  7. What will the ops teams of tomorrow look like?  In this punchy session, you’ll hear how to adapt to an evolving events industry from the point of view of a pair who have  not only worked for one of th ...
  8. Lunch
  9. The digital revolution has brought with it tools that today’s world couldn’t function without.  Data seems to be at the heart of all we do and technology is being invested in to bring sales and market ...
  10. Team wellbeing is something that is fundamental to productivity within the workplace, but how do we apply the same rules onsite? This interactive workshop led by industry expert Heather Beach will giv ...
  11. In this precursor to the afternoon session, you'll be split into groups within your stream to discuss smarter and improved ways of working across functions. 
  12. In this session, the chairs will bring the suggestions of improved ways of working from each stream to the table and discuss. 
  13. Stream chair closes
  14. Drinks
Sales Forum
  1. Registration 
  2. AEO Forums Chairs will welcome the audience and give an overview of the day.
  3. IMEX America is one of the most sustainable shows in the US, achieving an increased APEX/ASTM level 1 score of 93% in 2019. This is thanks, in no small part, to the hard work of the IMEX Internal Gree ...
  4. This short session shares some of the effort your peers across sales, marketing and ops have contributed to both AEO and cross association groups to help you in your day to day work. Combining forces ...
  5. Coffee Break
  6. Successful events rest on strong relationships. Whether with colleagues, suppliers, exhibitors or others, if you have a network developed on deep relationships, you then have people who will book agai ...
  7. Our success is dependent on our customers' success; if they have a drop-in confidence, we feel the effect. Whether this uncertainty is due to the political landscape, economy, internal budget challeng ...
  8. The world is getting faster, the sales cycle even longer, but the deadlines remain the same. Pressure is mounting on business, on teams, and on sales people individually to keep calm and carry on, eve ...
  9. Lunch
  10. Confident people make for confident teams and organisations. Some of us manage to shake off “imposter syndrome” and are better at dealing with negative self-talk and dialling up greater self-esteem in ...
  11. The AEO Sales Development Group highlighted key areas for sales teams to fine tune; including a better understanding of their buyer’s requirements and selling the impact of your live event, ultimately ...
  12. In this precursor to the afternoon session, you'll be split into groups within your stream to discuss smarter and improved ways of working across functions. 
  13. In this session, the chairs will bring the suggestions of improved ways of working from each stream to the table and discuss. 
  14. Stream chair closes
  15. Drinks

Headline Sponsors

Agility

Circdata

Event Sponsors

barista

CrowdCompass

Freeman-logo

eventcase

messe frankfurt

thorns

Partners

ASP

bdc

circdata

aztec

CVENT

DB Schenker

EN

ESSA

freemna-logo

hiscox

messe frankfurt

perton signs