Seminar Programme

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  • Marketing Forum
  • Ops Forum
  • Sales Forum
Marketing Forum
  1. Registration 
  2. AEO Forums Chair will welcome the audience, give an overview of the day and introduce you to your dedicated stream chairs.

  3. In his highly engaging keynote presentation, behaviourist and television presenter Jez Rose provides a fascinating insight into human behaviour and why we do what we do, helping individuals and organisations to see change as a natural opportunity to adapt and evolve.   

    Providing remarkable insights into the power of authenticity and emotional intelligence, Jez will have you laughing, reflecting and excited about changing the way we think about change.
  4. In this fireside chat, we discuss the opportunity for entrepreneurial business leaders in the events industry to move the needle when it comes to diversity and inclusion.
  5. Grab a drink and network with your peers.

    Sponsored by ASP.

  6. How do the marketers of tomorrow cope with rebuilding communities after the pandemic, recruiting into the industry, mentoring battle weary staff and promote events to industries which have been hugely impacted over the past 2 years.
  7. Or will they? What does it take to consistently produce a market-leading event? How can we ensure that events tick all the right boxes when it comes to retaining visitors? What is the recipe for success and how can we keep over-delivering in a crowded and fragmented market. How does the marketing department help to ensure this success?

  8. Re-energise with some lunch and network with your peers

  9. We’ll be taking a look at how the marketing departments can and should be the thought leaders in any organising companies.
  10. How can ops and marketing professionals become stronger, smarter, better…..almost ‘superhuman.’
  11. Raccoon Events has set an ambitious target to reach a net-zero carbon emissions for its events by 2026. We explore why and how they are going to achieve this with an insight into  both the business benefits from both sales and marketing points of view as well as the operational challenges that this is creating.

  12. Chairs will summarise key takeaways from the day ahead of a well-deserved drink!

  13. Kindly sponsored by Business Design Centre
Ops Forum
  1. Registration 
  2. AEO Forums Chair will welcome the audience, give an overview of the day and introduce you to your dedicated stream chairs.

  3. In his highly engaging keynote presentation, behaviourist and television presenter Jez Rose provides a fascinating insight into human behaviour and why we do what we do, helping individuals and organisations to see change as a natural opportunity to adapt and evolve.   

    Providing remarkable insights into the power of authenticity and emotional intelligence, Jez will have you laughing, reflecting and excited about changing the way we think about change.
  4. In this fireside chat, we discuss the opportunity for entrepreneurial business leaders in the events industry to move the needle when it comes to diversity and inclusion.
  5. Grab a drink and network with your peers.

    Sponsored by ASP.

  6. Working in Operations means you are at the forefront of the action watching an event from concept to execution.

    However, it is often viewed as a linear career, with Sales and Marketing progressing into ED roles and Ops – well – staying in Ops.

     

  7. Autumn 2021 saw the return of the vast majority of events, and the industry breathed a sigh of relief to be able to get back on site.

    Taking the time to reflect with your peers in this interactive session, we will discuss; What went well? What cannot happen again? What are people’s expectations returning to work? And what are we doing to protect the wellbeing and welfare of all those on site?

  8. Re-energise with some lunch and network with your peers

  9. In this interactive session, the audience will hear from a panel of service providers, arguing for and against putting all of your eggs in one basket or splitting your money between specialists. Arming you with information and negotiating skills, you will vote on where you think you will get the most value for your money.

     

  10. How can ops and marketing professionals become stronger, smarter, better…..almost ‘superhuman.’
  11. Raccoon Events has set an ambitious target to reach a net-zero carbon emissions for its events by 2026. We explore why and how they are going to achieve this with an insight into  both the business benefits from both sales and marketing points of view as well as the operational challenges that this is creating.

  12. Chairs will summarise key takeaways from the day ahead of a well-deserved drink!

  13. Kindly sponsored by Business Design Centre
Sales Forum
  1. Registration 
  2. AEO Forums Chair will welcome the audience, give an overview of the day and introduce you to your dedicated stream chairs.

  3. In his highly engaging keynote presentation, behaviourist and television presenter Jez Rose provides a fascinating insight into human behaviour and why we do what we do, helping individuals and organisations to see change as a natural opportunity to adapt and evolve.   

    Providing remarkable insights into the power of authenticity and emotional intelligence, Jez will have you laughing, reflecting and excited about changing the way we think about change.
  4. In this fireside chat, we discuss the opportunity for entrepreneurial business leaders in the events industry to move the needle when it comes to diversity and inclusion.
  5. Grab a drink and network with your peers.

    Sponsored by ASP.

  6. The pace of change requires businesses to move with speed and precision to stay ahead of the pack. Teams need to be able to adapt and react to the new challenges your business faces every day, to be almost ‘superhuman.’
  7. Don't let your hard won profit walk out the door. This session will guide you to review the relationship status of your most strategically important customers, and provide you three fundamental principles for building profitable partnerships who rebook year after year.
  8. Re-energise with some lunch and network with your peers

  9. In this time of ‘the Great Resignation’, vacancies are at an all-time high and motivations around renumeration have changed - how is this sector looking to attract, retain and keep key talent?
  10. 52% of opportunities are lost to 'No Decision', not to a competitor but to the prospect deciding to do nothing. 

    With organisation being more risk averse due to the pandemic it is critical that we are able to control the uncontrollables in our pipeline. 

    In this session we will dive headfirst into practical tips and strategies designed to help you manage timelines, activities and the decision making process in your opportunities and pipeline.
  11. Salesforce share how to lead with a customer first approach, whilst continuing to create value and ROI in the virtual world
  12. Raccoon Events has set an ambitious target to reach a net-zero carbon emissions for its events by 2026. We explore why and how they are going to achieve this with an insight into  both the business benefits from both sales and marketing points of view as well as the operational challenges that this is creating.

  13. Chairs will summarise key takeaways from the day ahead of a well-deserved drink!

  14. Kindly sponsored by Business Design Centre

Headline Sponsor

circdata

Event Sponsors

Partners

ASP

aztec

bdc

CVENT

DB Schenker

EN

perton signs

messe frankfurt

perton signs

perton signs