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Rowena Maddock
Director of Events & Experiential,
Outernet
Rowena is Director of Events & Experiential at Outernet, responsible for bringing brand experiences to life within the UK’s No.1 most visited cultural attraction and immersive entertainment district. Prior to Outernet Rowena was Group Head of Experiential & Operations at Global and has an extensive experiential agency and OOH background spanning 15 years. Rowena is deeply passionate about the transformative impact of innovation-led live activations and the ability to create meaningful connections between brands and their audiences.
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